Which Business Model Is Better ? B2B or B2C ?

13 December 2022 | ~1 minute

B2B vs B2C Ecommerce: What’s the Difference ? Which Business Model Is Better ?

B2B vs B2C: what are the biggest differences and why does this matter? B2B ecommerce used to be a simple thing: businesses would just put up a website and wait for their customers to come.

Now, those days have gone the way of VHS tapes and answering machines.

Today’s ecommerce world is a place of: 24/7 seamless engagement personalised communication omnichannel customer experiences Businesses don’t sit back and wait for something to happen — they reach out and meet their customers in their favourite spots.

This is the anytime, anywhere world of B2C ecommerce, at least.